As both a consumer and a small business owner myself, I understand your clients and I understand you.
This makes me ideally placed to write for your business, targeting the writing to suit your readers.
The engaging and informative content and copy I can write for you will help to boost your business marketing strategy, leaving you with more clients and profits.
I can write B2B or B2C content for a range of industries – I will learn about your business niche and what is unique about you and your clients. I will then ensure the content of the writing is entirely adapted to your style and image.
My writing will put across the message of what you are selling to grab the attention of your client.
As you are reading this you are probably already aware of some of the benefits that skilfully executed content and copywriting can have for your business.
However, just in case you need a reminder…
- Businesses who use good written content marketing have conversion rates up to 6 times greater than their competitors who do not adopt content marketing strategies
- 70% of people would rather learn about a business directly through well written articles than direct advertising.
- Case Studies are one of the most popular forms of content – 79% of consumers said that they had read case studies over the past 12 months.
- 72% of businesses are producing more content than a year ago (because it works!).
- Long form, good quality content and blogs get shared and keep clients returning to your website to read more.
- 82% of businesses see large benefits and return of investment from keeping an up to date blog.
- 71% of people now say they read blog content when purchasing on a website compared to 66% a year ago.
All these statistics are not here to blind you with science but demonstrate that good quality content and copywriting is a rising and cost effective marketing strategy for businesses today.
Clients are reading the content they are offered when it is well written and offers them new information and they are sharing it.
Your business can flourish if you offer your client’s great content and copy on your website or through your other marketing products.
Writing this content takes skill and takes time – time I am sure you do not have on top of the running of your business.
Luckily, Helen Freelance Writer can help!